Panasonic IFA Trade Show 2014



Panasonic Europe


Studio 38 


Design Concept & Direction
A colourful and abstract staging space was created to invite visitors to test Panasonic’s range of 4K cameras at the 2014 edition of the IFA electronics trade fair in Berlin.

Colourful objects of varying sizes and textures provided a wide range of shooting opportunities to showcase the key features of the range. The space also formed the stage for several acrobatic performances to add moving subjects to capture with the cameras.