Texprocess 2021 Denim Future Factory Concept


   

Client

Messe Frankfurt

Studio

Exalis

Tasks

2D & 3D Design, Renderings, Spatial Planning, Technical Drawings, Production
Texprocess by Messe Frankfurt is one of the leading annual trade exhibitions for garment industry, showcasing the latest in production technology and trends across a variety of sectors.

Together with Exalis we developed the Denim Future Factory for the 2021 edition. This included a central “factory” space showcasing key denim technolgy processes using playful installations and including a space for seminars and demonstrations by participating industry partners. The factory was flanked by modular exhibitor spaces. These structures floated in a sea of blue to emphasise the denim theme and make the space stand out amongst the myriad of different stands spread across the Messe Frankfurt exhibition spaces.

Unfortunately, due to the Covid-19 pandemic the 2021 edition of Texprocess was cancelled and this spectacular concept was unable to be realised. Nevertheless, these renderings give a good impression of what could have been!